Participating as the only Japanese developer, aiming to collaborate with major companies in the decarbonisation field in the ASEAN region.
Green Carbon Inc. (CEO: Jun Okita; hereinafter “Green Carbon”), a company specializing in the creation and sale of nature-based carbon credits, is pleased to announce that we participated in the Japan-ASEAN Startup Business Matching Fair 2025 (hereinafter referred to as ‘the event’), the largest event of its kind in ASEAN, held in Bangkok, Thailand (organised by Mitsubishi UFJ Bank, Ltd. and Krungsri Bank) on Thursday, 26 June 2025. We were the only carbon credit developer from Japan to participate in the event.
This event was attended by over 500 participants, and through matching business negotiations with major companies representing the ASEAN region, Green Carbon presented its carbon credit technology and know-how, aiming to raise awareness and build partnerships in Thailand.
We have compiled a video of the Green Carbon matching and presentations that took place on the day of the event, so please take a look.
◆Event Overview
This event is organised jointly by Krungsri Bank, a major Thai bank, and Mitsubishi UFJ Bank, in collaboration with government agencies, with the aim of creating opportunities for co-creation between Japan and ASEAN. Every year, major Thai companies and carefully selected Japanese startups participate in the event to build partnerships. In 2024, over 60 startups and more than 180 major companies from six countries—Thailand, Japan, Cambodia, Laos, Vietnam, and Indonesia—participated in the event.
Date：Thursday, 26 June 2025
Venue：Siam Kempinski Hotel Bangkok（Bangkok, Thailand）
Organiser：Krungsri銀行（Mitsubishi UFJ Financial Group）
Participating Companies：Approximately more than 54 startups, major ASEAN companies, and government agencies
URL：https://x.gd/n5E0B
Related URL：https://x.gd/zxueF
◆Background to the event and Green Carbon’s presentation
Green Carbon is engaged in the creation of nature-based carbon credits, primarily in Southeast Asia, and is developing projects in a wide range of fields, including forest conservation, rice paddies, mangrove planting, reducing cow burps, and biochar projects. In addition to developing carbon credit creation projects tailored to the characteristics of each region’s natural resources, Green Carbon utilises satellite data for site selection and monitoring, thereby realising efficient and transparent project management.
In particular, we are focusing on carbon credit projects that utilise AWD＊1 (Alternate Wetting and Drying) technology and biochar in Thailand. Agriculture is a major industry in Thailand’s GDP, and the country is also a region that is greatly affected by climate change. By introducing Green Carbon technology, we expect to improve the sustainability of agriculture and revitalise the carbon credit market, and we are promoting its expansion in Thailand. Additionally, the methane gas reduction project in Kamphaeng Phet Province, northern Thailand, which involves the introduction of AWD in paddy fields, has been officially listed as the first and largest project by a Japanese company under the Thai government’s high-quality voluntary credit system, ‘Premium T-VER＊2.’ We are also making progress in building a track record within Thailand.
Based on the above background, Mitsubishi UFJ Bank, which has been supporting Green Carbon’s expansion into Thailand, invited us to participate in this event.
Green Carbon, a Japanese startup working to generate carbon credits through sustainable agriculture (AWD, biochar, etc.), presented its approach to utilising carbon credits in Thailand at the pitch stage. At this event, we received advance offers from 10 Thai companies (the most of any Japanese company participating) and held 1on1 meetings at individual booths.
| ＜Pitch presentation content＞ |
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| ・「Carbon reduction and investment schemes in ASEAN through agriculture and biochar」 ・Concept for developing carbon credit creation projects in Thailand and potential for collaboration with Japanese companies |
In addition, we received preliminary offers from the following 10 companies and held meetings with several other local companies. Many companies expressed interest in decarbonisation and circular economy businesses, and positive discussions were held regarding business collaboration with Green Carbon. Companies on the investor side were interested in investing in environmental companies, while large companies and start-ups were focusing on carbon credits and the decarbonisation market, exploring opportunities for collaboration.
As part of our matching activities with major local companies, we have been discussing biochar with SCG Cement-Building Materials (Thailand’s largest construction manufacturer) and this time we discussed the manufacturing process of biochar and by-products as well as future collaboration possibilities. With C.B. Food Tech (a specialised trading company in food machinery), which focuses on the pig and chicken farming sectors, we discussed the potential for biochar to be used as bedding material to suppress odours and humidity, and explored possibilities for collaboration in credit creation. With Don Mueang Tollway (highway operator and building materials manufacturer), which operates highway infrastructure while also manufacturing concrete products (barriers, beams, etc.), we discussed the potential for collaboration, including interest in the commercialisation of building materials mixed with biochar.
Through this event, we were able to feel firsthand the growing momentum for decarbonisation businesses in Thailand and ASEAN. Going forward, we will deepen our collaboration with local partners and aim to maximise social impact through the creation and distribution of carbon credits.
| ＜Prospective Client＞※an excerpt |
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| ◆SCG Cement-Building Materials : The building materials arm of SCG Group, Thailand’s largest conglomerate, and a leading cement and construction materials supplier throughout ASEAN. |
| ◆ C.B.Food-Tech : A specialized trading company supplying high-performance food processing machinery to food factories in Thailand and abroad. |
| ◆Don Muang Tollway : A listed operator of major expressways in the Bangkok metropolitan area and a leading transportation and infrastructure company. |
| ◆Thaicom : Thailand’s first communications satellite operator and a national strategic company supporting satellite and communications infrastructure in ASEAN. |
| ◆UAC Global（Khun Preeyaporn）: A SET-listed company with diversified operations in chemicals, energy, biofuels, and renewable energy, and a leading promoter of a circular economy. |
| ◆Berli Jucker（BJC / K. Thanatsedh）: A core company of TCC Group, one of Thailand’s largest retail, logistics, and consumer goods conglomerates. |
| ◆Valuedesign（JP Team）: Operating a Japan-originated prepaid payment platform and driving cashless adoption in Southeast Asia. |
| ◆Tri Petch Isuzu Sales : A local sales joint venture between Japan’s Isuzu Motors and a Thai conglomerate, and a leading commercial vehicle company with a nationwide sales network in Thailand. |
| ◆Banpu Ventures（Khun Petch）: The CVC arm of Banpu, Thailand’s largest energy company, specializing in cleantech and energy transition. |
| ◆PTT ExpresSo（K. Pitcha）: The innovation arm of PTT, Thailand’s state-owned oil company, driving new business creation in decarbonization, smart mobility, and wellness. |
◆Future Prospects
Green Carbon is currently in the process of establishing a local subsidiary in Thailand. The company aims to create an “Asia-born, world-class carbon reduction model” originating in Thailand, with a focus on climate change mitigation and improving farmers’ incomes through projects such as reducing emissions from rice cultivation via AWD (Alternate Wetting and Drying) practices, and the production, sale, and crediting of biochar made from agricultural residues.
In Thailand, greenhouse gas emissions from the agricultural sector—particularly methane emissions from rice cultivation—are recognized as one of the country’s top climate policy priorities. With the Premium T-VER program managed by TGO (Thailand Greenhouse Gas Management Organization) and the Ministry of Agriculture and Cooperatives (MoAC) strengthening the promotion of AWD technology, the development of a decarbonization model centered on paddy fields is now accelerating at the national level.
Going forward, we plan to expand step by step in major agricultural provinces, starting with Phitsanulok, Ayutthaya, and Nakhon Ratchasima, with the goal of covering 1.5 million hectares. Through collaboration with domestic and international investors, companies, and government agencies in Thailand, we aim to develop one of Asia’s largest decarbonization projects originating from rice paddies.
※1：Alternate Wetting and Drying (AWD)
Alternate Wetting and Drying (AWD) is a method that involves repeatedly flooding and naturally drying paddy fields every few days, using the water level as a guide. Compared to continuous flooding, AWD can reduce water usage, contributing to water resource conservation.
※2：Premium T-VER
This is a high-quality voluntary credit system promoted by the Thai government, which issues carbon credits that can be trusted and utilised by companies and local governments after undergoing strict monitoring, screening, and registration procedures in accordance with international standards.
◆ Green Carbon, Inc.
Representative ：Jun Okita, CEO
Location ：2-3-2 Kojimachi, Chiyoda-ku, Tokyo, Hanzomon PREX North 9F WeWork
Establishment ：December 2019
Business ：Carbon credit creation and sales business, agriculture-related business, environment-related business, other related businesses and ESG consulting business
URL ： https://green-carbon.co.jp/
◆About Green Carbon, Inc. Business
Green Carbon operates with the vision of “Saving the Earth with the Power of Life,” providing comprehensive support from carbon credit creation, registration, to sales. Additionally, we are involved in agriculture-related businesses, research and development, ESG consulting, among others. Our main focus is on generation carbon credits through methane gas reduction in rice paddies, where we have obtained certification for J-Credits, the first and largest in Japan (approximately 6,220 tons), and plan to expand to around 50,000 hectares in the fiscal year 2024. We also offer a service called “Agreen” that integrates credit registration, application, and sales into one platform, simplifying procedures such as application registration and document preparation, thus reducing the workload for credit creators.
◆Social media in Green Carbon, Inc.
Carbon Credits Journal：https://biz-journal.jp/carboncredits/
Linkedin ：https://www.linkedin.com/company/green-carbon-inc/
Facebook：https://www.facebook.com/profile.php?id=61557429326458
X ：https://mobile.x.com/GreenCarbon2019
Wantedly：https://www.wantedly.com/companies/greencarbon2019
Youtube ：https://www.youtube.com/channel/UCYO4WnGOHDaVB1ikxheZasA
note ：https://note.com/green_carbon/